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17/12/2015
PSA News
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 The Professional Squash Association (PSA) have today announced a
groundbreaking, long-term partnership with the major
multiplatform sports destination Eurosport that will transform
the sport’s visibility and profile across Europe.
Under the five-year agreement Eurosport will become the new home
of SQUASHTV in Europe, through their online on-demand channel
Eurosport Player, and show close to 500 hours of world class
squash action on the OTT platform per year.
Beginning January 1st, 2016 all SQUASHTV tournaments will be
shown live and exclusively in their entirety throughout Europe
via Eurosport Player while selected highlights from major
tournaments such as the British Open, U.S. Open, PSA World
Series Finals and PSA World Championship will be broadcast
throughout Europe via the network’s mainstream linear channels.
“We are delighted to have reached an agreement with Eurosport
and feel certain that this is the beginning of a partnership
that will be of huge benefit to squash not just in Europe but
all around the world,” said PSA Chief Executive Alex Gough.
“Since taking responsibility for TV rights ‘in-house’ in January
our global television reach has more than doubled as we have
added major networks such as beIN Sport, BT Sport, Super Sports,
Ten Sports, Tennis Channel and more to our portfolio and
Eurosport is the latest top class network to join this growing
list and the agreement will take our product and the exploits of
our players into millions of new homes and expose the sport to
an entirely new audience across Europe in what is a massive
moment in the history of squash broadcasting.
“Eurosport's investment in the future of SQUASHTV in Europe, via
the Eurosport Player, will help even further to increase the
sport’s visibility and profile across the continent in what is a
very exciting time for the sport. Our ambition is to make squash
one of the most accessible sports in the world and we will
continue to strive towards that ambition over the coming months
and years.”
Peter Hutton, Chief Executive Officer, Eurosport said: “This
deal with the PSA is a step forward in our ambition to be the
leading sports destination and a sign of our willingness to
invest in content specifically for Eurosport Player.
“Eurosport is committed to fuel fans’ passion everywhere by
delivering the best sport’s experience all year round and
Eurosport Player is the perfect platform to deliver on this
commitment to squash fans across Europe.
“We’re delighted to sign with the PSA who have impressed us with
their professionalism and their vision to grow the sport.”
Existing SQUASHTV customers will receive complimentary access to Eurosport Player until the end of their current subscriptions.
They will also be able to watch a range of top class sporting
action live and on-demand across a range of devices including
tennis Grand Slams, Tour de France, top football leagues,
motorsports and much more.
To subscribe to Eurosport Player go to
http://www.eurosportplayer.co.uk/squash/squash-tournaments_sto5029571/event.shtml
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